TARIFF UNCERTAINTY? PRE-ORDERS BUY YOU TIME

• Insulate risk - Avoid new overstock cost. By better matching supply and demand with pre-orders, bypass unnecessary tariffs on unsold goods.
• Keep selling before goods land - Until we know the impact of tariffs, continue to take orders as pre-orders without landing product yet.
• Customer trust - Build trust that your doors are open and you will continue to sell the products they love.

As a rapidly emerging top brand, our first-touch customer experience is very important to us. We knew we needed our pre-order experience to be just as compelling as our in-stock experience

Ross Allsop
Head of Ecommerce, LØCI

We saw how we launch new products could be a competitive advantage, so we rethought our supply chain and timing of product completion. It became evident that a premium pre-order experience was essential to our strategy.

Jonathan Penna
CEO and Co-Founder, Azio Beauty